Who We Are

You love to drive; well so do we. This is The What It Do » Urban Consumer Review. We got the real cars you want to drive and show you why they’re hot. We make it do what it do, baby.

Meet the team:

KMAX

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Host of The Whatiddo

Kelsey “KMAX” Maxwell has worked in the music and entertainment industry for the past 15 years. His background in music ranges from production, Deejaying, MC, Hype Host, and being part of the music group DKLA; all that has given him the experience and personality to give the ultimate urban consumer review. Our concept was originally inspired by the KMAX swag and his versatile knowledge of cars, combined with a unique personality that makes him one of a kind.
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Macklyn Moore III

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Host of The Whatiddo

Macklyn Moore III has been in the entertainment industry for the past 20 years. His extensive knowledge of insider events all throughout Hollywood and Las Vegas has given him the experience to cover the hottest and most sought-after shows. Also known as Klientelle, he often is quoted by his peers, “Can’t afford the luxury of a negative thought!”
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Elizabeth Lavulo

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Producer of The Whatiddo

Elizabeth has worked in the entertainment industry for the past 10 years. She is the creator and visionary for The What It Do publication. Her background in marketing and advertising as well as in entertainment production has given her the experience and resources to bring a fresh new perspective to the urban consumer. She comes from Polynesian heritage from the Kingdom of Tonga and brings a unique outlook to the team.
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Euri Dee

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Director of The Whatiddo

Euri has worked in the entertainment industry for over 15 years in film and media production. His technical expertise and unmatched editing skills are just some of the many reasons why he’s in charge of the visual and aesthetic look for all our video content.
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Trey Vee

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Production Manager of The Whatiddo

Trey is responsible for overseeing all our on-site media production. His background in marketing and strategic entertainment planning for the past 10 years has helped The What It Do team in consistently launching innovative content on a regular basis.
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Russ Dahlberg

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Digital Media Director of The Whatitdo

Russ has worked in Digital Media for the past 10 years. His specialty in web publishing, flash design, mobile app design, and multiple social media platforms has taken The What It Do team to new levels in branding and marketing to the urban consumer. His innovative knowledge and consultative resources has helped to make this publication futuristic and cutting edge.
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  • Aggie Boo
    kmax is just crazy period aha lees js laid back.and euri be roastin on trey fa free.lol.nd russ is js 2 innocent! aha funny times with the crew!
  • RaeRae
    this is hot like fiya... let it spread!
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